Services:

• Develop and execute an influencer campaign strategy to support to launch of this new-to-world product being sold in 3 states: Indiana, Louisiana, and Illinois.

• The Strategy: Generate maximum buzz and awareness by working with 3 regional influencers and 3 Bravo TV celebs, and route their content via paid in our launch states.

• Supporting Vendor for Bravo stars: Get Engaged

• Responsibilities: Vendor management, Local influencer discovery and outreach, negotiation, creative content briefing, content feedback and approvals, and whitelisting.

Results

• 20M+ Impressions, 4.31% Engagement Rate, $2.89 CPM on Paid Media